Listeners lose when music becomes fragmented.
You might like your new on-demand streaming better than CDs, but at least you could buy them in any store. At this rate, no matter who you choose to pay $10 a month, you might not get all the music you want. As each streaming app tries to differentiate itself, they’re signing exclusivity and windowing deals so you can only hear certain songs on their service, not their competitors’.
In February, I bet that Apple would try to throw its infinite money around by securing exclusives for its upcoming streaming version of iTunes that we hear will launch June 8th. Today Bloomberg Business reported Apple has approached over a dozen artists including Taylor Swift and Florence & The Machine about these exact kind of deals.
And a few weeks ago, Jay-Z locked up some of the biggest names in music for the streaming service Tidal…
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