NBCSN Sets Total Day & Primetime Viewership Records for the Month
NASCAR Sprint Cup Race from Brickyard Is Most-Watched Telecast in Network’s History
NBCSN Posts Best Tour de France Viewership Since 2010
Consecutive IndyCar Races Are Most-Watched on NBCSN in Four Years
STAMFORD, Conn. — July 28, 2015 – NASCAR and NBC Sports Group kicked off their 10-year partnership in July with more than 100 hours of trackside coverage, which fueled the best July Total Day and Primetime viewership in NBCSN history.
With the full NASCAR slate plus milestone-setting IndyCar and Tour de France race coverage, NBCSN posted its most-watched July ever in Total Day (218,000 average viewers) and Primetime (368,000) viewership, according to live plus same day data released by The Nielsen Company.
Highlighting the month, this past Sunday’s live telecast of NASCAR Sprint Cup racing from historic Indianapolis Motor Speedway was the network’s most-watched telecast ever
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